DALLAS — Toyota’s double-digit gross sales leap in January just isn’t sustainable over the long run, however it does mark a pattern towards a heavier combine of sunshine vehicles that can enhance the model within the coming yr, executives say.
The automaker is lastly seeing its stock higher replicate U.S. tastes towards crossovers, pickups and SUVs and away from the smart sedans that made it an American favourite.
“I feel the first purpose for such a powerful January and such a powerful begin is just like what it was in December: Our manufacturing and stock is coming extra according to the whole trade,” Jack Hollis, Toyota normal supervisor, instructed Automotive Information. “Do I feel it is sustainable at 14.5 p.c market share and 17 p.c year-on-year development each month? No,” he stated.
Over the previous 4 months, U.S. patrons have been trending towards mild vehicles over automobiles at a few 64-36 p.c break up, however Toyota’s combine was nearer to 58-42, Hollis stated.
In January, the model cracked the 60 p.c mark for light-truck gross sales, and that continues to enhance. “As we see that, we’re gaining extra of what the trade is promoting,” he stated. The RAV4 was the nation’s best-selling crossover final yr, eclipsed solely by pickup vehicles.
Lexus’ gross sales combine has hit about 70 p.c mild vehicles on bettering stock, stated Jeff Bracken, normal supervisor for the model.
Each Toyota and Lexus posted file deliveries of sunshine vehicles in January, with the Toyota Tacoma pickup surging 34 p.c and the Lexus NX crossover up 42 p.c in contrast with January 2017.
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